Clients

aCerno
American Red Cross/ NYC
Chrysler/Jeep
DMA2011 Boston
ID Media
KSL Media
MathWorks
ooVoo
Rias Baixas Wines
The Weather Channel
Webster Bank

ID Media

ID Media is the largest direct response media company in the U.S, buying advertising time and space for some of the world’s top companies. Their business had been extremely strong, even during a slow economy. And they had recently moved into a beautiful, new space. But management recognized they did have one weak spot - their digital presence. They felt their website could be doing a better job of represent their stature and serving their clients. So they approached Magnitude 9.6 to help them on both fronts.


Public Site
Magnitude and began the process by defining the brand, analyzing current branding materials, culture, and determining how that could best be translated online. We then crafted an online strategy that became the framework for the architecture and design of the site that showcases the company, their culture and their philosophy.

 

Content Management

ID Media requested that the new site be supportive of a Content Management Solution, which would allow them to update the site quickly and easily. Magnitude consulted with them and recommended Drupal as the most flexible solution that would meet their requirements. Magnitude also provided documentation and training to assist employees tasked with content creation.